Cherry Flips is a British brand founded in 2021 by Miranda Boucher and Molly Portsmouth. It was born from a desire to make something of our own that we could be truly proud of: a personal expression of our creativity, shaped by our heritage and by the rich, restless diversity of London around us. We want to bring that same vibrancy into the homes of others.

Our homewear, scarves and printed fabrics are made to be timeless and enjoyed for years. In the spirit of buying less and buying better, we produce thoughtfully created products that draw on myth, symbolism and the natural world around us. Every design begins as a hand drawing in our London studio, and is then printed and made by skilled artisans in England and India, each piece carring the mark of human hands.

We believe in small-scale, transparent production and limited runs, which keeps any waste to minimum and makes each piece more special.

We print only on ethically sourced natural fibres and our fabric is printed using non-toxic dyes. We work with makers who share our respect for craft, people and place.

We're always learning and evolving to be as sustainable as a small business can be, from the fabrics and dyes we choose down to the packaging we send out.